Announcing the winner of the ‘Our Site Sucks’ Promotion.
We're about to work a little makeover magic of our own.
Well the decision wasn't easy but after reviewing dozens of entries from all over North America we chose www.skinbeautiful.ca as the winner of the 'Our Site Sucks' Promotion. While their site wasn't the worst of the entries, we felt it had the greatest promise for improvement given the nature of their business.
We met with the enthusiastic team at Skin Beautiful in Belleville last week to kick-off the project and after a very candid discussion about their current website, the conversation landed on their overall current brand positioning and as a result, we will rebranding their company to coincide with their new web launch. Our ultimate goal will be to provide them with a brand platform that is extendible to all aspects of their business, in particular their website.
Skin Beautiful's current website will be blown-up and be replaced with a hand-crafted site built from the ground up with the highest web-standards in mind. Once built, we will be hooking in one of the best CMS systems available (read ExpressionEngine) which will empower our client's to take total control of their web content moving forward.
It's going to be a great project and we encourage you to stay tuned to our BLOG as we will release updates as we move forward.
- Tagged in: strategy, they integrated, expressionengine, interactive
- Category: Our Site Sucks Project
