I first saw the movie trailer for Prince of Persia: The Sands of Time back in November, and right away I had a gut feeling that this would be the movie to break the very long chain of bad to absolutely horrendous video game adaptations. Since it's release, the film has received mixed reviews. For the most part, viewers have found it fun, and critics have hated it. Despite the less than stellar press, and the growing knot in my gut warning me that I was in for a let-down, my fiance and I hit the theatre last night for a light night showing, and am I ever glad we did.
I loved it!
Before we go any further, let's get a few things out on the table. First of all, you have to set the right expectations going into this movie. Are you going to see the next Academy Award winning movie of the year? No. Absolutely not. PoP (Prince of Persia) is not one of those movies, and it isn't...
For the most part we are a pretty humble shop that relies on the success of the work that we create for our clients as our celebratory reward. However, every once and while comes an opportunity where we have to 'toot' our own horns. Today is one of those days.
We received a letter today informing our firm that we have won a Silver award in the Summit International Creative Awards - Newspaper Campaign Category for our recent 'Smile Transformation' campaign for the Family Dental Centre.
The Summit Creative Awards recognizes worldwide the work of advertising, interactive, video production, graphic design and public relations companies with annual billings under $30 million a group that is often shadowed in national and international competitions by larger companies with multi-million dollar budgets. The awards program was launched in 1994 to reinforce the importance of these...
I have decided that I still have much to learn about social media and that to do that I should read some books designed to teach me everything I need to know. Thanks to 10 Must-Read ebooks for Social Media Lovers and Top 5 Must-Read Social Media Books, from Mashable, and a small search on Amazon I have compiled a list of social media books I feel I must read.
The World According to Twitter - The Wit and Wisdom of the Twittersphere captured in a hilarious, and occasionally poignant, collection of handpicked tweets-the first-ever book created exclusively using content from Twitter.com!
Six Pixels of Separation -
Trust Agents - In Trust Agents, two social media veterans show you how to tap into the power of social networks to build your brand's influence, reputation, and, of course, profits. Today's online influencers are web natives who...
My son, Ethan, has never really been a gamer. At least not in any way that I'd define the term. Sure, he spends a good deal of his free time on his computer, and much of that playing video games, but I'd never say that it's something he's passionate about. More like something he does to pass the time when he's bored.
This weekend, after building myself a new computer last week, I gave Ethan's computer a much needed upgrade, and installed a few games on it that wouldn't run on his old machine, most notably, Mass Effect, and Dragon Age: Origins. Last night, sometime before dinner, I set everything up for him, and demoed the games. He seemed fairly interested, and soon after started into Mass Effect.
I took Tonya (my fiance) out to a movie last night, so we left Ethan, who recently turned 15, to his own devices. When we got home, he...
Thinking back to the first year of college and sitting in class, listening to your professor going on and on about how choosing design as a career choice is going to change the way to take notice of the world, naturally we all were thinking the same thing – sure ok, sounds good. Half way through second year that same teachers asks if we saw the new signage across the street that used some horrendous excuse for a typeface, naturally we all have and it becomes the topic of the morning.
Even as a junior graphic designer, now just finishing third year, I’m noticing and looking for the design aspect of everything.It’s become a little bit of a hobby looking for great design. I’ve taken an interest in the past little while to packaging design. On a trip to the grocery store for example. I’m sure the family has grown tired of the phrase: “wow that has great packaging, lets get it.” I...
Welcome to our shiny new blog. At they integrated we are constantly inspired by everything around us, whether it be in real life, or in the media in general. We will frequently be writing blog posts on topics that interest us such as: Advertising, Marketing, Design, Web, Pop Culture, etc.
I first saw the movie trailer for Prince of Persia: The Sands of Time back in November, and right away I had a gut feeling that this would be the movie to break the very long chain of bad to absolutely horrendous video game adaptations. Since it's release, the film has received mixed reviews. For the most part, viewers have found it fun, and critics have hated it. Despite the less than stellar press, and the growing knot in my gut warning me that I was in for a let-down, my fiance and I hit the theatre last night for a light night showing, and am I ever glad we did..jpg)
For the most part we are a pretty humble shop that relies on the success of the work that we create for our clients as our celebratory reward. However, every once and while comes an opportunity where we have to 'toot' our own horns. Today is one of those days.
The World According to Twitter - The Wit and Wisdom of the Twittersphere captured in a hilarious, and occasionally poignant, collection of handpicked tweets-the first-ever book created exclusively using content from Twitter.com! 
Trust Agents - In Trust Agents, two social media veterans show you how to tap into the power of social networks to build your brand's influence, reputation, and, of course, profits. Today's online influencers are web natives who...